Best Brokers and Platforms for IPO Investment in 2025
1. Introduction
Investing in IPOs (Initial Public Offerings) has become increasingly popular among Indian investors. Choosing the right broker and platform is crucial for a seamless, fast, and secure IPO application process. In 2025, both discount and full-service brokers offer robust online and mobile solutions for IPO investing. Here is a detailed guide to the best brokers and platforms for IPOs in India.
2. Top Brokers for IPO Applications
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Groww:
- India’s largest broker by active clients (1.3 crore+ in 2025).
- Extremely user-friendly app and website.
- Simple, fast IPO application process using UPI.
- Popular among new-age investors and millennials.
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Zerodha:
- Leading discount broker with 79 lakh+ active clients.
- Low brokerage charges, robust Kite platform.
- Instant UPI-based IPO applications; reliable and secure.
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Angel One:
- Full-service broker with 76 lakh+ active clients.
- Strong research and advisory support for IPOs.
- Seamless IPO investing via app and web.
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Upstox:
- Fast-growing discount broker with 27 lakh+ active clients.
- Easy IPO application through app and website.
- Low-cost trading and simple interface.
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ICICIdirect:
- One of the most trusted full-service brokers (19 lakh+ clients).
- Integrated with ICICI Bank for seamless fund transfer.
- Strong research, advisory, and IPO alerts.
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Kotak Securities, HDFC Securities, Motilal Oswal:
- Well-established full-service brokers.
- Comprehensive IPO research and relationship management.
- Strong brand value and customer support.
3. Key Features to Consider When Choosing a Broker
- UPI-Based Online Application: Most top brokers offer quick, paperless IPO applications using UPI, making the process seamless and fast.
- Mobile and Web Platforms: Ensure the broker has a reliable app and website for easy access and real-time updates.
- Research and Alerts: Full-service brokers provide detailed IPO analysis, expert recommendations, and timely alerts. Discount brokers focus on low-cost, DIY investing.
- Active Client Base: A large client base indicates reliability, platform stability, and trustworthiness.
- Customer Support: Good customer service is essential for resolving issues quickly during IPO application windows.
- Charges and Fees: Compare brokerage, account opening, and annual maintenance charges.
4. Quick Comparison Table of Top Brokers (2025)
| Broker | Type | Active Clients (2025) | Key Strengths |
|---|---|---|---|
| Groww | Discount | 1.3 crore+ | User-friendly, fast IPO app, modern interface |
| Zerodha | Discount | 79 lakh+ | Low cost, robust platform, instant UPI |
| Angel One | Full Service | 76 lakh+ | Research, advisory, easy IPO investing |
| Upstox | Discount | 27 lakh+ | Fast, simple, low cost, good UI |
| ICICIdirect | Full Service | 19 lakh+ | Trusted, integrated banking, research |
| Kotak Securities | Full Service | 14 lakh+ | Research, relationship management |
| HDFC Securities | Full Service | 14 lakh+ | Research, strong brand |
| Motilal Oswal | Full Service | 10 lakh+ | Advisory, research, customer support |
5. How to Apply for an IPO through These Platforms
- Open a demat and trading account with your chosen broker.
- Log in to the broker’s app or website.
- Go to the IPO section and select the IPO you want to apply for.
- Enter your bid details (quantity, price, investor category).
- Choose UPI as the payment method and enter your UPI ID.
- Approve the mandate request in your UPI app to block funds.
- Track your application status and allotment updates directly in the app or via email/SMS alerts.
6. Advantages of Using Top Brokers for IPOs
- Fast, paperless, and hassle-free IPO application process.
- Real-time notifications and updates on IPO status.
- Access to expert research, IPO reviews, and recommendations.
- Integrated fund transfer and demat services.
- Support for both mainboard and SME IPOs.
7. Tips for Choosing the Right Broker for IPO Investment
- Consider your investing style: DIY investors may prefer discount brokers, while those wanting research and advisory may choose full-service brokers.
- Check the broker’s IPO track record and customer reviews.
- Ensure the platform is stable during peak IPO periods.
- Compare charges and additional services offered.
- Look for brokers with responsive customer support for quick issue resolution.
8. Conclusion
In 2025, Indian investors have access to several excellent brokers and platforms for IPO investment. Whether you prefer a modern, low-cost app like Groww or Zerodha, or a full-service experience with research and advisory from Angel One or ICICIdirect, the choice depends on your personal needs and investment style. Always prioritize platform reliability, ease of use, and customer support for a smooth IPO investing experience.
