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Adcounty Media India IPO 2025: Dates, Price, Financials, Objectives & Details
Adcounty Media India IPO 2025

All details for Adcounty Media India IPO: Dates, price, financials, objectives, KPIs, registrar, and business overview.
Bar Chart upar, Line Chart niche — financials section me!

Adcounty Media India IPO: At a Glance

IPO Size₹50.69 Cr (Fresh Issue)
IPO TypeBookbuilding
Listing AtBSE SME
Face Value₹10 per Equity Share
Fresh Issue59,63,200 shares
Promoter Holding (Pre IPO)89.14%
Promoter Holding (Post IPO)65.51%

IPO Timeline

IPO ActivityDate
IPO Open DateJune 27, 2025
IPO Close DateJuly 1, 2025
Basis of Allotment (Tentative)July 2, 2025
Refunds Initiation (Tentative)July 3, 2025
Credit of Shares to Demat (Tentative)July 3, 2025
IPO Listing Date (Tentative)July 4, 2025

IPO Price & Lot Size

Issue Price Band₹80 – ₹85 per share
Market Lot1,600 Shares
Retail Min1 lot (1,600 shares) – ₹1,36,000
Retail Max1 lot (1,600 shares) – ₹1,36,000
HNI Min2 lots (3,200 shares) – ₹2,72,000

Company Financials (₹ Crore)

Bar Chart: Revenue, PAT & Net Worth

Line Chart: Revenue, PAT & Net Worth

Period Ended Assets Revenue Profit After Tax Net Worth Reserves & Surplus Total Borrowing
31 Mar 2024 29.51 43.24 8.28 20.27 20.26
31 Mar 2023 26.84 53.64 0.64 11.92 11.91 0.29
31 Mar 2022 18.65 31.01 2.00 4.27 4.26

Key Performance Indicators (KPI)

KPIValues
Market Cap₹191.26 Cr
ROE40.87%
ROCE55.59%
RoNW40.87%
PAT Margin19.41%
EBITDA Margin25.32%
EPS (Pre IPO)5.01
EPS (Post IPO)3.68
P/E (Pre IPO)16.97
P/E (Post IPO)23.09

Objects of the Issue

S.No. Objects Expected Amount (₹ Million)
1 To meet out the Capital Expenditure requirements of the Company. 140
2 To meet out the Working Capital requirements of the Company. 250
3 To meet out the expenses for Unidentified Acquisition of the Company and General Corporate Purposes. —
4 To meet out the Issue Expenses. —

About Adcounty Media India Limited

Business: BrandTech company offering digital marketing solutions: programmatic advertising, SEO, social media, PPC, CPA, CPS, CPL, CPI, market research, and more. Operates BidCounty ad platform.
Clients: Sharechat, Zepto, Fi.Money, PB Fintech (Policy Bazaar), Bank Sathi, MUV, and others.
Presence: Global (47 countries); 48 employees (as of July 31, 2024).
Strengths:

  • Global customer base
  • Tech-driven ad campaigns & analytics
  • Experienced management & team

Promoters: Aditya Jangid, Abbhinav Rajendra Jain, Delphin Varghese, Chandan Garg, Vartika Dangayach, Innovana Thinklabs Limited

Contact Details

Adcounty Media India Limited
First Floor, D-41, Patrakar Colony,
Near Jawahar Nagar Moti Dungri Vistar Yojna,
Raja Park,
Jaipur, Rajasthan, 302004
Phone: +91 7877623083
Email: cs@adcountymedia.com
Website: https://adcountymedia.com/
Registrar: Skyline Financial Services Private Ltd
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